
Seminars and Workshops
IN-HOUSE SEMINARS AND WORKSHOPS TAILORED TO YOUR COMPANY’S
NEEDS
Lost sales, unproductive staff and poor work habits are no longer
problems. They’re opportunities! Count the ways The Herring
Institute can help you and your company.
For more information or a personal visit from
Bill Herring, please call 321-446-5730.
NEW PROGRAMS OFFERED
SALES & MANAGEMENT
“Back To Basics”
Where to Start and How to Finish
“Managing the Registration Card”
How To and Why
“Mastering Discovery”
How and What to Ask
“Building Customer Relationship”
Discover Needs and Wants
“Everyone is a Salesman”
What it Takes To Win
“Live Role Play (Multiple Topics)”
All Areas of Process
“Building Your Realtor Base”
Create Your Own Sales Force
“The Art of Delegating”
Getting Others to Help
“Managing Time”
Urgent vs. Important
“Follow Up or Wallow Down”
Who, How, What and When
“Goal Setting”
It's All About Your Destination
“Negotiation”
What Is It and How Do I Do It
“Features Tell and Benefits Sell”
Selling Benefits
“Power Closing”
Where the Rubber Meets the Road
“Handling Objections”
You Will Deal With Them Forever
“Financing as a Sales Tool”
Yes You Can
“Motivational Programs”
You Achieve What You Believe
SALES & MANAGEMENT
1. “Sales Master Selling”
2. “The Winning Sale”
3. “Prospecting for Gold”
4. “15 Constants in a Constantly
Changing Market”
5. “The Art of Negotiation”
6. “Professional Selling is for
Kids”
7. “Power of Process”

8. “Managing in the 21st Century”
9. “Customer Service for the 21st
Century”
10. “The Last Frontier”
Building a Winning Team
11. “Important vs. Urgent”
12. “Leadership, Followship, Fellowship”
13. “The Meeting Monster”
Effective Meetings

14. “The Winning Balance”
15. “Spirit of Place”
16. “Magic Moments”
17. “Power of Belief”
18. “Law of the Farm”
ADDITIONAL SERVICES AVAILABLE
• Mystery Shopping of Sales People
• Keynote Speaker
• Association Presentations
• Membership Marketing
• Personal Sales & Management Training
• Programs Designed for Individual Needs •
We will evaluate the effectiveness of your current program
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